RAHMAN, E.; SUTRISNO, G.; UMIYATI, H. PERAN CITRA MEREK, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN LAMPU HELON TYPE BYS51 EXPLOSION PROOF . Jurnal Penelitian Manajemen, [S. l.], v. 3, n. 2, p. 33–42, 2025. DOI: 10.70429/jpema.v3i2.234. Disponível em: https://jurnal.utpas.ac.id/index.php/jpema/article/view/234. Acesso em: 31 okt. 2025.