Rahman, E., Sutrisno, G., & Umiyati, H. (2025). PERAN CITRA MEREK, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN LAMPU HELON TYPE BYS51 EXPLOSION PROOF . Jurnal Penelitian Manajemen, 3(2), 33–42. https://doi.org/10.70429/jpema.v3i2.234